Comments on: What is KEI? A Quick and Dirty Explanation of Keyword Effictiveness Index

By: Robert

Robert — Mon, 28 Sep 2009 22:57:21 +0000

I cannot remember if I posted this comment before so I will put it up again, sorry if it is a repeat.

I know what the first 3 column headings mean but are they daily or monthly figures?

Could you please what the rest of the column headers mean:

Searches (Broad)
Searches (Phrase)
Searches (Exact)
SEO Traffic (Broad)
SEO Traffic (Phrase)
SEO Traffic (Exact)
Phrase -to-Broad
SEO Comp
Title Comp
Comp to Title
Adwords CPC (Broad)
Adwords CPC (Phrase)
Adwords CPC (Exact)
Searches/SEOT Estimated

Thanks for your help with this

Robert

By: Loretta

Loretta — Sun, 30 Aug 2009 16:42:55 +0000

Excellent explanation in “real” words instead of techie mumbo jumbo

By: GarykPatton

GarykPatton — Tue, 16 Jun 2009 09:54:46 +0000

I have been looking looking around for this kind of information. Will you post some more in future? I’ll be grateful if you will.

By: Bikram

Bikram — Sat, 04 Apr 2009 19:49:56 +0000

Hi,

Thanks for describing the concept, but i believe a concept is best described, when a example is supplied with it. In lack of an appropriate example, it is hard for an concept to make a homerun

By: Melanie

Melanie — Sat, 28 Mar 2009 00:58:14 +0000

Absolutely. In fact, I have an article in Ezine Articles that makes that very assertion! LOL

By: Laurie Neumann

Laurie Neumann — Fri, 20 Mar 2009 20:13:50 +0000

Good explanation. I never really knew what KEI stood for.

I always use Wordtracker for my keyword research. There are different tools you can use, but should choose one and stick with it consistently.

I’ve also heard it said – that the competition number is not all that important because your real competition is the first ten sites that come up on Google for your keywords. You should look at those sites and what they offer, plus the links they have and try to improve on what they have. What do you think?